tarte Shape Tape vs Shape Tape Creamy
Should I choose tarte Shape Tape Concealer or Shape Tape Creamy Concealer?
Short answer
Choose Shape Tape Concealer if you want the original full-coverage formula with a natural matte finish, especially for oily skin or spot concealing. Choose Shape Tape Creamy Concealer if your under-eyes are dry and you want the same full coverage with what tarte calls a moisturizing matte finish. Both list fragrance and several fragrance allergens.
What this means for you
Start with what you notice
Both are full-coverage concealers for dark circles and spots. Pick by how your under-eye skin behaves: if concealers crease into dry lines, try the creamier one; if they slide off oily skin, the original.
The ingredient names, translated
The original uses a silicone base with clays and powders for a matte finish. The Creamy version adds humectants such as glycerin and hydroxyethyl urea, plus more emollients, for a softer feel. Both list fragrance and allergens such as limonene, linalool and geraniol.
How to decide
- Oily skin, or mostly spot concealing? Shape Tape Concealer.
- Dry under-eyes, or concealer settles into lines? Shape Tape Creamy Concealer.
- Avoiding fragrance near your eyes? Neither; both list fragrance.
What to expect
Coverage and finish depend on shade match, prep and how much you apply. A full-coverage concealer can look heavy if overused. We haven't tested either product.
General guidance, not a test of these products: AAD: how makeup can cause acne; FDA: fragrances in cosmetics. Each product's label source is linked on its product page.
| Product | Size | Key ingredients | Skin type (brand) | Fragrance | Worth knowing | Source |
|---|---|---|---|---|---|---|
| Brand doesn't list it | Brand doesn't name one | Brand doesn't say | Scent ingredients flagged | amyl cinnamal, benzyl salicylate, geraniol, hexyl cinnamal, hydroxycitronellal, limonene, linalool, fragrance/parfum, Fragrance (Parfum), Limonene, Linalool, Geraniol, Benzyl Salicylate, Hexyl Cinnamal | Brand's page Checked | |
| Brand doesn't list it | Brand doesn't name one | Brand doesn't say | Scent ingredients flagged | fragrance/parfum, benzyl salicylate, hexyl cinnamal, limonene, hydroxycitronellal, geraniol, amyl cinnamal, linalool, raspberry ketone, Fragrance (Parfum), Limonene, Linalool, Geraniol, Benzyl Salicylate, Hexyl Cinnamal, Isopropyl Myristate | Brand's page Checked |
Finish decides it
tarte Shape Tape Concealer is tarte’s original full-coverage concealer with a natural matte finish. Its list starts with water, cyclopentasiloxane, cyclohexasiloxane, butylene glycol and PEG-10 dimethicone, with shea butter, licorice root and sunflower seed oil further down.
tarte Shape Tape Creamy Concealer keeps full coverage with what tarte calls a moisturizing matte finish. Its list adds glycerin, caprylic/capric triglyceride, hydroxyethyl urea and several silicones and esters.
Skin Realist check: under-eye creasing is often too much product, not the wrong product. Try half the amount before you blame the formula.
Label differences worth knowing
Both list the same set of fragrance allergens. tarte’s pages report respondent surveys for both formulas. For tips, see our makeup for acne-prone skin guide and our Shape Tape vs Dermablend comparison.
Manufacturer sources
Sources and label-check dates are recorded on the product pages.
Which is best for you?
tarte Shape Tape™ Concealer
Best if you want the original natural matte finish, especially on oily skin.
Also consider it when
- You mainly conceal spots and redness
Worth knowing
- Scent ingredients on the label: amyl cinnamal, benzyl salicylate, geraniol and 5 more
tarte Shape Tape™ Creamy Concealer
Best if your under-eye area is dry and you want a moisturizing matte finish.
Also consider it when
- You want glycerin and hydroxyethyl urea in the formula
Worth knowing
- Scent ingredients on the label: fragrance/parfum, benzyl salicylate, hexyl cinnamal and 6 more
- Sensitivity considerations: Isopropyl Myristate
Common questions
Are they the same coverage?
tarte describes both as full coverage. The difference it states is the finish: natural matte vs moisturizing matte.
Do they contain fragrance?
Yes. Both list fragrance/parfum, limonene, linalool, geraniol, benzyl salicylate and hexyl cinnamal.
Which has the longer ingredient list?
Shape Tape Creamy lists 74 ingredients, including several plant oils, butters and hyaluronic acid forms; the original lists 40. The Creamy version also lists isopropyl myristate.